HashTagSwag Bests Seven Competitors in U.S., Canada
virtual company run by a team of budding entrepreneurs from Comstock
High School outperformed seven competitors in the United States and
Canada to win the 2014 Junior Achievement Titan Challenge.
cheered ourselves hoarse when we got the news!” said Alison Nord, a
business teacher at Comstock High School who guided the team known as
HashTagSwag. “A national championship is worth celebrating. I couldn’t
be more proud of the team.”
Todd Mora, Comstock Public Schools superintendent, “What an outstanding
achievement! This is a great win for the students, for Comstock Public
Schools and for the entire community.”
team members were students Eric Grant, Katy Way, Jack Weir and George
Webber II. They were tasked with creating and marketing a fictitious
product called a Holo- Generator, an all-purpose electronic device. With
guidance from Nord and JA volunteers Brian Lueth and Kathy Fosmoe, the
team made daily decisions on capital investment, pricing, production,
marketing, research and development, and charitable giving. Those
decisions were submitted to Junior Achievement’s Titan Challenge
computer system, which compiled the data, issued industry reports and
posed business challenges for the team to solve.
the team won a regional competition held at Western Michigan University
in December. In early May, HashTagSwag competed in the semifinal round,
earning one of eight spots in the finals from among 53 competitors in
North America. The one-week championship round involved two teams from
Ohio, two from Iowa, and individual teams from Indiana, Connecticut and
Comstock was named the winner on May 14 and receives a $1,500 cash prize.
loved the opportunity to compete against other schools for the chance
of being the best,” said Weir, a member of HashTagSwag.
“Titan helped me better understand the concepts I’ve learned in business class,” added teammate Way.
Titan Challenge is one of many programs we run in area schools to
prepare students for the real working world,” said Tom VanderMolen,
president of Junior Achievement of Southwest Michigan. “Titan is
especially effective because it offers a dynamic learning experience.
Students plan, implement and evaluate their business ideas each quarter,
and they have to make changes based on economic scenarios, competition
and other factors.”